Predictive Analytics can be very helpful: algorithms can help retailers decide what quantities of items to order, detect instances of financial fraud or help allocate resources to control the spread of a disease. However, while these predictive tools are helping change lives for the b

A big thanks to everybody who came to visit our booth and participate in our “Business Value Through Rapid Analytics” panel last Friday at MicroStrategy Symposium Toronto! We’d also like to extend an extra special thank you to our customer panelists: 407 ETR: Connor

If you’re a retailer, chances are you’ve got loads of data from your customers, but the question on the minds of many is how to take advantage of it all? The digital age is also the age of personalized experiences, but there are plenty of marketers who have yet to take advantage of th

As a retailer in the age of big data, knowledge is power. It’s no secret that consumer shopping data is a hot commodity in today’s digital age, and shoppers are willing to sacrifice data about themselves in order to reap the benefits of loyalty programs and special offers. According t

Wal-Mart, an early adopter in digital market basket analysis, determined back in 1997 that people who purchased a Barbie doll in their stores were more 60% likely to also buy one of three different candy bars. If we suppose that this information was determined around the holiday seaso

When it comes to retail, there are a great many decisions that need to be made at all different levels of management. Before the advent of automated intelligence gathering this would all have to be done manually, and it could take weeks for the data to work its way up from the employe

From Small Fry to Big Fish Back in the days of the mom n’ pop shop, it was easy for a shopkeeper to provide a personal experience for their customers because they knew the name of each and every person who came into the store. Savvy retailers could then design the layout of their stor

One of the hardest decisions when operating a business is choosing the right data storage hardware to purchase. With technology evolving at a rapid pace, it can seem overwhelming for businesses to keep current and up to date. Purchasing new servers, storage racks, switches and fans on

I’d like to begin this blog series with an introduction to Amazon Web Services (AWS) and outline the topics to be covered in the subsequent weeks. Amazon started offering IT services in 2006, giving businesses an opportunity to decrease their IT infrastructure costs by moving to their

The other day, we were thinking back to our first custom SDK project. I thought it might be interesting to share how it started. And, as with many things it started with a client coming to us with a problem… The Problem: We have been engaged to develop a dashboard for a client.  One o