Attending conferences leads to our best ideas

The decision to attend or exhibit at an out of town conference (particularly a multi-day one) is difficult. By the time you factor in travel, conference fees and hotel costs, you need to be certain your business will strongly benefit from attending. Of course, MicroStrategy World is a

Project X welcomes Mark Cairns to our executive team

Project X is pleased to welcome Mark Cairns to our executive team as a Client Executive. With his vast experience working in business intelligence, he will be working with our clients to help enhance and streamline the end-to-end project experience. Mark has 25 years of experience wor

7 Reasons to Launch a Career in Data and Analytics

Back in 2009, solutions marketer Nic Smith stated succinctly that “Business Intelligence is about providing the right data at the right time to the right people so that they can take the right decisions.” With the amount of data available to businesses, it is critical that the data is

Interpreting Predictive Analytics with a Grain of Salt

Predictive Analytics can be very helpful: algorithms can help retailers decide what quantities of items to order, detect instances of financial fraud or help allocate resources to control the spread of a disease. However, while these predictive tools are helping change lives for the b

“Business Value Through Rapid Analytics” panel – MicroStrategy Symposium Oct. 14, 2016

A big thanks to everybody who came to visit our booth and participate in our “Business Value Through Rapid Analytics” panel last Friday at MicroStrategy Symposium Toronto! We’d also like to extend an extra special thank you to our customer panelists: 407 ETR: Connor

Retail: Integrating Market Basket and Planogram Data

Wal-Mart, an early adopter in digital market basket analysis, determined back in 1997 that people who purchased a Barbie doll in their stores were more 60% likely to also buy one of three different candy bars. If we suppose that this information was determined around the holiday seaso

Retail Series: Consumer Data and the Path to Purchase

From Small Fry to Big Fish Back in the days of the mom n’ pop shop, it was easy for a shopkeeper to provide a personal experience for their customers because they knew the name of each and every person who came into the store. Savvy retailers could then design the layout of their stor

My First SDK Experience

The other day, we were thinking back to our first custom SDK project. I thought it might be interesting to share how it started. And, as with many things it started with a client coming to us with a problem… The Problem: We have been engaged to develop a dashboard for a client.  One o

Project X Ltd Announces Exclusive North American Re-seller Partnership with 6 Degrees Planning

21 January 2015, Toronto, On – Project X Ltd announced today that is has entered into a reseller alliance agreement with New Zealand-based Theta for the promotion, sales and support of its Six Degrees enterprise planning software in Canada and the United States. Six Degrees is a

Partner Sales Training At MicroStrategy HQ

Just before Halloween I had the opportunity to travel down to Tysons Corner, Virginia and attend the Partner Sales Academy at MicroStrategy headquarters. As a MicroStrategy Partner, we not only have the opportunity to promote and work with a best in class BI tool, we also get to parti